Recently taking the young entrepreneur-loving media by storm: Beau Jessup, who reportedly made RMB450,000 in six months by naming Chinese babies through her website specialname.cn.
The story, which we reported earlier today, is unfortunately, a bit questionable, to say the least.
Originally published by BBC Newsbeat, the news report wrote how Jessup, upon taking a trip to China, came back with the idea to create a site for Chinese parents who wished to name their children for success in English-speaking countries.
Leave it to BuzzFeed to unearth the scoop:
According to the news blog, they were unable to contact the owner, shutterstock images of 'staff' appeared on the site, and a Google search of 'Asian babies' turned up several of the same images of babies that were named according to Beau.
Digging deeper, they found the domain registry website linked to a registered employee of bigredbus-english.cn, which is linked to The Great British Teddy Bear Company, which does link back to Jessup, mainly because the owner is her father, according to LinkedIn at least.
It sounds like one knotted web of naming names, of which we can think of a few, but needless to say, Specialname.cn doesn't seem to be so special anymore.